Doug & Polly White - Let Go to Grow [7 CD]

Named a BEST BUSINESS BOOK OF 2011 by the National Federation of Independent Business (NFIB) 'Let Go to Grow' is the groundbreaking new book by Doug and Polly White that explores how the role of the owner must change as a business grows from a one-person startup to a multimillion-dollar enterprise. Many books focus on how to start a business, how to grow sales, or how to run a Fortune 500 company, but very little is written about the role of the principal and how it must change as a business grows. Doug and Polly analyzed more than 100 companies to learn why some businesses thrive and others fail to reach their potential. They found that as a business grows the owner will have to let go of certain responsibilities. If the principal doesn't let go, at some point, his or her capacity will be exhausted. He or she will then unwittingly become the constraint to further growth. Letting go is all the more difficult because at each step in the growth of the enterprise the owner will have to let go of the very thing that made the business successful at the prior stage. Equally important is that the owner will have to acquire new skills to deal with an ever-increasing set of challenges as the enterprise expands. Let Go to Grow outlines what small business owners must do to succeed, but it goes beyond simply describing what must be done. It explains how to do these things.